SF Bay Area Nanotechnology Council


Archive for December, 2012

Commercializing Nanoelectronics: Opportunities in Material and Life Sciences

Tuesday, December 4th, 2012

January 15, 2013 Noon – 1  pm
Texas Instruments (TI) Auditorium E-1
2900 Semiconductor Drive
Santa Clara, CA


TITLE: Commercializing Nanoelectronics: Opportunities in Material and Life Sciences

SPEAKER: Mark Bunger, Research Director, Lux Research Inc.

Printed electronics promises the ability to manufacture devices through low-cost, high-throughput manufacturing with novel materials and inks. Three materials areas – opaque conductive inks and pastes, transparent conductors, and semiconductors — present a total opportunity of nearly $3 billion in 2017. Opaque conductive inks are a leading segment, with medical and RFID among the fastest-growing applications; ITO replacement transparent conductive films will come from a single application: smartphone touch screens. In healthcare, this presentation will assess emerging sensor, treatment, and electrode technologies across eight markets to uncover business opportunities for printed, flexible, and organic electronics.

Mark Bünger is a Research Director at Lux Research. Based in the firm’s San Francisco office, Mark currently leads the Alternative Fuels, Bio-based Materials and Chemicals and Targeted Delivery practices. He joined Lux Research with 14 years of business strategy experience, both as a management consultant and technology analyst. Previously, Mark was a Principal Analyst at Forrester Research, an International Engagement Manager at European consultancy Icon Medialab, and a Managing Director of Icon Medialab’s U.S. office. The first six years of Mark’s career were spent at Accenture in the U.S., U.K., and Sweden.
Mark’s education includes International Marketing at Mälardalen Polytechnic in Sweden, and Market Research at the University of Texas in the U.S. He also studied biochemistry through the University of California at Berkeley’s extension program and currently works in the Center for Quantitiatve Biology at the University of California, San Francisco.


  • 11:30 am – Registration & light lunch (pizza & drinks)
  • Noon – Presentation & Questions/Answers
  • 1:00 pm – Adjourn
COST: IEEE Members: $5, Non-members:$10


Presentations slides are available on Lux Research’s website